Let’s face it, running a business is hard! It’s hard to know everything going in – every risk, every obstacle you’ll face, and every opportunity you’ll be presented with – and in business, what you don’t know can hurt you. But the good news is: others have been where you are and learned the secrets, and you don’t have to wait until you’ve made all the same mistakes to learn those secrets. You can learn them now, and make leaps and bounds where others, including your mentors, once crawled, as you travel along your business path. Like a bison, you can run into the storm while others run away, knowing that when you face your challenges head on, you’ll come out of them a lot quicker. That’s what the Roydhouse Effect is all about and it’s why we use the bison in our logo.

Launched by husband and wife business team Chuck and Linda Roydhouse, the Roydhouse Effect is designed to bring experience, insight, and guidance to business owners in the blue collar world. We’re committed to coming alongside other business owners and helping them in the areas that they need help in. We focus on two major topics of concern facing business owners today: the need for a true CEO and the implementation of social media management.  So what exactly do Chuck and Linda know about running blue collar businesses?


Born and raised in Annapolis, MD, Chuck Roydhouse, the President of Roydhouse Effect Inc., has a long tenure as a blue collar business owner and a leader. At the age of 8, he started mowing lawns in his neighborhood and quickly built a sizable customer base, which he served all the way through high school. Chuck was also heavily involved with the Boy Scouts of America from ages 10 to 18, advancing to the rank of Eagle Scout. Along the way, Chuck held every position in scouting: Patrol Leader, Quartermaster, Assistant Senior Patrol Leader, Senior Patrol Leader, and lastly, Junior Assistant Scoutmaster, all of which are leadership positions.

At each level, Chuck was required to hone his organizational skills and leadership skills in order to successfully keep the troop operating and performing at peak efficiency. He was also responsible for creating a learning environment that instilled the Boy Scout principles of:

But what does scouting have to do with business? Well, through scouting, Chuck developed many valuable leadership skills and learned core values that would go on to help him meet the daily challenges of both life and business.

Chuck went on to receive a degree in Fire Science from Shepherd University, and promptly began his 25-year career as a professional firefighter. While this was a lifelong dream for Chuck, a firefighter’s salary was not enough to meet his financial goals, so he started a full-service lawn and landscaping business to bring in extra money on the days he wasn’t working for the Fire Department. The business grew into a very profitable operation over the next fifteen years. But then the opportunity to pursue another blue collar endeavor presented itself…

One of Chuck’s coworkers at the Fire Department had a very small chimney company, and having seen Chuck grow his landscaping business, he decided to make Chuck an offer. He invited him to purchase half of his chimney company, and to help him grow it and make it profitable. Chuck, being the entrepreneurial spirit that he is, agreed, and in the first year, they doubled sales and income. When his partner decided to pursue further promotion within the Fire Department, Chuck bought his partner out, obtained 100% ownership of the chimney company, and doubled revenue every year. He took a $30,000 a year side gig and made it into a $1 million a year operation, running only 2 service trucks.

Because of the cultures of constant training, duty, leadership, organization, and operational readiness that the Boy Scouts and the Fire Department instilled in him, plus his 35 years of experience running blue collar service businesses, Chuck is uniquely qualified to lend his expertise to other small businesses, helping them reach their goals of becoming CEO. He is active with the Chimney Safety Institute of America (CSIA) and is currently on the Executive Board of Directors, serving as Vice President and former Treasurer, Chairman of Educational Development, Treasurer of Sweep Away Cancer, and Chairman of the CSIA Master Chimney Sweep Committee.

Linda Roydhouse is the Vice President of Roydhouse Effect Inc. She graduated with a B.S. in Nursing from the University of Maryland, and has a Master’s degree in Administrative Science from Johns Hopkins University. After serving in the medical surgery and psychiatric nursing fields for 15 years, she went on to work for Clean Sweep of Anne Arundel County Chimney Repair & Maintenance, serving in just about every position imaginable.

For the last 20 years, Linda’s responsibilities at Clean Sweep of Anne Arundel County have included: payroll, HR, tax compliance, bookkeeping, supervising office staff, developing and implementing SOPs, advertising, marketing, blog ideas, managing all social media (i.e. Facebook, Twitter, Instagram), and monitoring and managing client reviews. Talk about having a good idea of how everything works – Linda’s worn all the hats!

Because she’s had to remain incredibly organized and become a master of time management, Linda has many secrets and can share how she makes time to be active across all of the social media platforms and keep customers engaged and loyal. Whether you’re interested in learning about the best and most effective social media management tools or looking for post ideas, Linda’s brain is the one to pick.

The Roydhouse’s have been married for 26 years and have one son, Chuck III, and two Labradors, Tucker and Raven. All, including the dogs, are diehard Baltimore Ravens fans. To talk about the latest Ravens victory or tap into and experience the Roydhouse Effect in your business, call Chuck and Linda today. Meet the team that’s been there and done that, and wants to use their experience to help you!


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